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Dark Patterns: User Interfaces Designed to Trick People
Normally when you think of "bad design", you think of laziness or mistakes. These are known as design anti-patterns. Dark Patterns are different – they are not mistakes, they are carefully crafted with a solid understanding of human psychology, and they do not have the user’s interests in mind.
Submit Ideas and Participate!
- If you find this site valuable, please tweet about it!
- If you've got an example or pattern to add, you can submit it via email or via twitter.
- However, we'd far prefer it if you simply create an account (takes just a few seconds) and add content yourself. This site works just like Wikipedia!
Other Resources
- What's new on the site (new examples and patterns)
- Dark Patterns in the news
- A presentation on Dark Patterns for Brand Owners (Harry Brignull, Madgex Innovations Event, 2010
- A presentation on Dark Patterns for Designers (Harry Brignull, UX Brighton 2010)
- An initial discussion about Dark Patterns (with great comments)
- Another initial discussion on Y Combinator's Hacker News
- This site was set up by Harry Brignull who also runs a blog at 90percentofeverything.com.
- You may also want to follow Harry on twitter.